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Business Service Management Strategy Tip of the Week #4

in BSM, BSM Strategy, Business Service Management, IT Alignment, IT Integration, Strategy, Value

Why should I have a Business Service Management (BSM) Strategy?

In our previous posts, we talked about how important it is to establish a BSM Strategy for long term BSM success.. We then talked about the first two core components of your BSM Strategy. The first component is a personal and intimate definition for what BSM means to your company. The second component of your BSM Strategy is that it’s used to set YOUR vision, YOUR value statement, YOUR governing principles and how YOUR company will use BSM to achieve value and competitive differentiation.

The third key component of your BSM Strategy is the very specific linkage of the expected value, competitive differentiation and operational change resulting from execution of this BSM Strategy to all of the critical business and IT strategies, initiatives, goals, objectives, architectures, etc. All key company initiatives such as Dynamic Infrastructure, Cloud Computing, Green IT, Service Oriented Architecture, Business Transformation, Outsourcing/Insourcing, Smart Grid, Virtualization, Agile Development, Business Process Management (BPM), Business Activity Monitoring (BAM), etc. should all have direct Business Service Management alignment and value statements.

Think about this a second. Why are vendors, analysts, press, trade mags, blogs, etc. talking about this stuff, making predictions, lining up new conferences around this theme or that theme? Yes, hype sells, but when companies such as yours are really interested in making a significant change in the business or IT environment it’s most often aligned to a small hand full of key drivers such as cost control, consolidation, competition or innovation (products, services, etc.). Beyond cost controls, the root of these investments is to meet some business goal or objective such as selling more widgets, gaining new clients, expanding and competing globally and in general making more money and increasing shareholder value.

When you can speak through your BSM Strategy to the types of things that you’ll be able to do, how your IT and Business organizations will think, operate and respond differently because they intimately understand the business’s goals and objectives and what impacts them, that’s BSM at its finest. Use the BSM Strategy to show how your definition of and expected value proposition from BSM will make the broader business or IT initiative even more successful!

Do you want help developing your own BSM Strategy? Contact me via any of these methods!