The announcement of the definitive agreement for Novell to purchase Managed Objects has been on the street for almost a week now. I’ve held back partly because of a pressing work engagement, but also to try and really think about this some on my own. I’ll admit I do not know much about Novell, its recent acquisitions, vision or strategy. What crosses my mind about Novell is their legacy and recent entrance into the world of open source Linux with SUSE and virtualization with ZENworks stuff.
I’ve read through their website and see the very early beginnings of marketing and spin to play in the enterprise buzzword bingo game of datacenter automation, virtualization, Linux servers/desktops, compliance, security and basic systems management. From what I see they have a long ways to go to fill in the gaps if one was to compare them to the mega product suites of the incumbent “big4” or “other6”.
Some questions that initially come to my mind are:
- What’s the bigger strategy and vision?
- Is this really a CMDB play with BSM as a nice to have?
- Will MO become a Novell oriented solution?
- Will the Novell name keep exclude MO from some clients and opportunities?
- Will this help or hinder their green field competition against the “big4”?
- Will they be relegated to only compete with the “tier 2” business service management providers (Quest Software, Compuware, ASG, etc)?
- How will Novell fill out some of the key gaps in its portfolio to fully enable an end-to-end solution that can leverage MO’s architecture and data collection capabilities? (systems, network, application, service, transaction, user experience, etc.) I see a big need here, starting with basic systems, network and application management (open source opportunities?).
- How will the MO target markets or customers change?
- Will MO sales and engineering team experience be diluted by other product quotas and priorities? BSM takes a unique sales team and ideally a very consultative approach to sell the value proposition and overall lifecycle. With more products to sell, how will this impact the overall BSM message?
I hope to speak with some of my friends at MO in the near future as the dust settles to get a glimpse into the future vision and strategy. In any case, it’s all business and the MO products can and will continue to stand on their own and remain a viable option for many around the world. I look forward to developments here and within the field in competitive situations. There will no doubt be wins and losses for both of our companies!
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Mr. McClure – my name is Joel and I work with Novell. The following is a response to your post put together by Richard Whitehead, Director for Datacenter Solutions at Novell. I’m posting this on his behalf as he’s traveling and wanted to get it up as soon as possible. If you feel it’s necessary feel free to also post my introduction in the comments. Thanks and best,
Joel Richman for Novell (jrichman [at] pancomm dot com)
Hi Doug,
Thanks for taking the time to put up a thoughtful post on the Managed Objects acquisition by Novell. I’d like to take a moment to address the great points in your blog.
* What*s the bigger strategy and vision?
Novell’s vision and strategy is to Make IT Work As One. The acquisition will extend Novell’s portfolio of data center solutions by adding tools to provide a unified view of all information and workloads. As a result, both IT and business managers will have improved visibility into how their information systems deliver business services across physical and virtual environments, so managers can make better decisions, ensure availability and quality of service while lowering the total cost of data center management – thus allowing IT to work as one.
* Is this really a CMDB play with BSM as a nice to have?
We don’t look at BSM as a “nice to have,” it’s a critical part of the strategy behind the acquisition. We feel Novell’s existing workload management and virtualization solutions will especially benefit by adding flexible service modeling, advanced analytics and a unique Web 2.0-based virtualization element. Customers can now extract IT configuration and workload information in near real time, put it into a powerful CMDB, model how the IT configuration provides business services and then generate visualizations and “dashboards” that show how IT directly aligns to business services.
* Will MO become a Novell oriented solution?
Managed Objects will be integrated with Novell’s system and resource management business. Over time and after the MO acquisition closes the MO brand will be transitioned into the Novell brand.
* Will the Novell name keep exclude MO from some clients and opportunities?
Not entirely sure if we understand this question, but I think you’re asking if we’ll support existing customers. Absolutely. We intend to support and grow existing MO customers and we’ve already visited most of them to bring them up to speed on the acquisition, and reassure them of our continued support. We will be opportunistic in pursuing new opportunities as they arise.
* Will this help or hinder their green field competition against the *big4??
Almost all of the major BSM players are Novell’s partners today, and that won’t change. We believe our solution is complementary and provides rich added value to customers in the data center. In fact, Managed Objects has always integrated with IT management products from the flagship BSM vendors including IBM, Tivoli, HP, CA and BMC. This open and agnostic approach is critical to us.
* Will they be relegated to only compete with the tier 2 business service management providers (Quest Software, Compuware, ASG, etc)?
Managed Objects has a mature technology platform deployed at hundreds of Global 2000 customers, and now that platform is available to Novell’s customers and prospects. As mentioned in the earlier question, we believe this joint solution will complement and extend customer capabilities.
* How will Novell fill out some of the key gaps in its portfolio to fully enable an end-to-end solution that can leverage MO’s architecture and data collection capabilities? (systems, network, application, service, transaction, user experience, etc.) I see a big need here, starting with basic systems, network and application management (open source opportunities?).
Around 2 years ago, Novell announced the “Blueprint for Better Management”. In March this year, we completed the acquisition of PlateSpin which added key capabilities. The acquisition of MO shows execution and commitment to this blueprint. More details can be found at http://www.novell.com/managedobjects
* Will MO sales and engineering team experience be diluted by other product quotas and priorities? BSM takes a unique sales team and ideally a very consultative approach to sell the value proposition and overall lifecycle. With more products to sell, how will this impact the overall BSM message?
We will provide more details on a joint product roadmap when the acquisition closes. There are no plans to discontinue any MO products, and they’ll be integrated with and enhance Novell’s systems management solutions. There are no plans to open source any of the Managed Objects products, and current product release cycles will not be disrupted.
As for how the overall BSM message will change, we see an enhancement. The integration of virtualization into the BSM fabric by way of Novell*s virtualization management lifecycle products will provide a tie into workflow management, identity management and collaboration tools.
Anything I haven’t covered here can probably be found on our acquisition resource page located at http://www.managedobjects.com/novell.
Thanks Joel (and Richard) for the comments. I’ll pull this to the front page as I feel it’s worthy.
Tks,
Doug